Thomas Moran Imaging x Berliner Brandstifter

I’ve recently had the pleasure of having Berliner Brandstifter support my latest bottle photography projects. Having Germany’s Gin Producer of the Year, and a winner of the 2017 European Product Design Award contribute to my portfolio has been very excited. Accordingly I challenged myself to produce some of my most ambitous, dramatic, and technically demanding images to date. Image 1 – ‘Fire Flower’ For the images of the brand’s core product, it was essential for me to engage the audience through a connection between the product’s own branding and the imagery used to display it. ‘Brandstifter’ in German translates to ‘arsonist’. Which lead me to straight to my previous experience with smoke and fire (which can be found in my portfolio ‘smoke’). To reinforce the viewers association with the product I also wanted to provide a ‘cue’ of the floral qualities often associated with quality gin. The result is a luxurious blanket of flame which engulfs the product and forms a distinctive and eye-catching ‘flower-like’ design. Image 2 – Explosive Refreshment My priority in shooting this image of the Berliner Brandstifer’s vodka, was to simultaneously provide a refreshment cue through the explosive water imagery whilst not sacrificing any of the […]